Client: Indyapeople.com

Background
Indya.com approached Pigtail Pundits to develop their most prestigious social networking site indyapeople.com. Incidentally, indya.com, is part of the Star TV Network.

Challenge
Our task was to advise and create the entire look, feel and tone of the indyapeople social networking project.

Solution
Based on an in-depth research and our own experience in social networking, we put together an insightful document that captured the essence and insights of social networking.

We then defined the uniqueness of indyapeople and set to architect the information. Once the structure was approved, prototyping began, keeping in mind usability principles.

This was followed by icon design, CSS and HTML.

The back-end for the social networking site was developed by Fox Interactive, with whom we co-ordinated for the delivery of the assets. The entire project comprising 32 screens was completed in a record time of 4 weeks!

Visit the indyapeople website.