Digital Marketing Agency

IB, ICGSE School converts 900 parents in year 1

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The Challenge

Boost admissions to a new international school in Dombivli serving areas of Kalyan and Dombivili.

Persuade parents to visit the school and understand how it helps their wards

What did we do

Storytelling persuasion and UI design developed by Pigtail Pundits.

Researched insights after speaking with the School Principal and Administrators. The objective was to showcase the merits and value proposition of the school to parents. Get them to enquire and visit the school.

Built on Punditam Marketing CMS for Schools.

Premium plugins used with ProcessWire CMS: ProcCache for performance and speed, Forms, and Profields for custom content.

The Results

Over 900 enquiries from parents and teachers online in year 1. This is without any paid or active promotions of the website.

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