Digital Marketing Agency

IDFC Institute promotes policies and
plans for urbanization with a new website.

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The Background

IDFC Institute is the planning and policy research arm of IDFC Bank. The institute engages in primary research on urbanization and drives policy opinion with the government and public.

IDFC Institute reached out to Pigtail Pundits to create their new website. 

The Challenge

To craft a modern, yet minimal, responsive, self-managed website for IDFC Institute. To factor/ feature events, blogs, research studies, guest and permanent authors, news and media reports on personalities and about IDFC Institute.

The Technology

Built and customized using Processwire CMS, with PHP & JS. Themed on Foundation 5 framework that's responsive and viewable across devices.

Website performance and speed optimized with aggressive cahing. Uses custom scripts for animation, connecting bios with user content on the website - Research papers/ Blog. Uses DisQus comment system for Blogs and MailChimp for Newsletters.

The Results

The client team was trained to manage the system and have been doing it for a year now with very little support from us. Blogs, Events, Media, Research papers are all being updated regularly.

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