The multi-category, multi-product, scalable estore at caters to DJs, Studios and Event Managers, all over India.

5 tips for better web and mobile apps.

Design the system to make the app elegant. 

Use seductive UI/ UX to make the app uncluttered. 

Use customer psychology principles to flow with user expectations. 

Implement the app using a robust technology. 

Build marketing elements into the app to sell.


6 truths about web application builds.

Web apps are the elegant result of multiple disciplines. UI, UX, Customer Psychology and Insights, Design, Messaging, Testing and Technology seamlessly come together in apps.

Often web apps require scale. Makes sense then to use the ideal technology rather than one which you're comfortable with.

Build marketing into web apps.

Get to the market with a minimum viable product and work from the feedback you get. Don't start with an ideal product.

Understand that the testing cycle can get long. Patience would be a good virtue.

Get the stakeholders involved early to avoid grief.

We're always happy to work with you on your next web app, media or publishing website, or cloud-based hosted product and turn it into beautiful reality.

Call in Pigtail Pundits.

Modern stores have to responsive and viewable on any device.
Eagle Scales gets a responsive website that showcases weighing scales uniquely with human images. The objective was to bring a cold, boring presentation alive. Check it out at


Understand the facts about mobile apps.

Smartphone owners in the US only use about three apps frequently. 

The average American devotes 50% of their app time to a single app. 18% of total app time to the second app, and 10% to the third. That's 80% of the time on just 3 apps. 

For most people the most-used app is Facebook [126 mn, USA],YouTube [99 mn, USA], Facebook Messenger [96 mn USA].

Understand how customers use mobile apps.

The average number of apps in a smartphone is 25-30, compared to the 4 mn apps out there. Most phones can take in only so many apps due to memory and disk space considerations.

Customers on an average delete 80-90% applications within a month of download. 

80% of the time spent by customers with apps are for communication,social networking and videos.

European Heritage is large online store selling tiles in the UK. 100s of products, order sampling, freight calculation across UK postal zones, pallet-based shipping, calculator in the shop to facilitate sq mt calculation for tiles, and more. Check it out at:
LegalJini sells contracts, about 700 of them affordably to lawyers and businesses. Digital downloads are available by subscription for companies, or one-off for the retail buyer. Check out

Does your business really need a mobile app?

Most businesses just need a website that's responsive. 

With internet speeds improving - 3G, 4G and more, and resolutions on mobile phones increasing by the day, the problem of downloading a responsive site is less of a problem than it used to be.

Consumer behaviour with mobile apps tell us that folks don't use it as much as marketers think they do.

Establish the real need for mobile apps.

Do your customers need an app as much you think they do? How often will your customers use it?

Can you add push messaging, pull messaging and gamification features to the app to sustain customer interest? Do you need to market the app to gain traction?

What is cost of creating, licensing, and marketing your app? Do the benefits exceed the cost? How?

Need a mobile app?

Get in touch with Pigtail Pundits.

Just some of the more recent clients at Pigtail Pundits. We have worked on more than 650 projects, Indian and International, in our 18 years online.

Trust 18 years of online savvy to work for your brand.

If you’re searching for web and mobile apps that work for you, do call Pigtail Pundits.

For 18 years now we have been helping clients around the world market themselves online, elegantly and successfully. Explore our roots and read our stories.

With 650 projects and some 300,000 man hours under our belts, you are assured that all our wisdom will be channelled into your project. Check out our client list.

The delightful part is that we don’t need to learn with your money, but can start working on your results, right off the bat.

Do read the 4 reasons why you should choose Pigtail Pundits for your next project.