Design the system to make the app elegant.
Use seductive UI/ UX to make the app uncluttered.
Use customer psychology principles to flow with user expectations.
Implement the app using a robust technology.
Build marketing elements into the app to sell.
Web apps are the elegant result of multiple disciplines. UI, UX, Customer Psychology and Insights, Design, Messaging, Testing and Technology seamlessly come together in apps.
Often web apps require scale. Makes sense then to use the ideal technology rather than one which you're comfortable with.
Build marketing into web apps.
Get to the market with a minimum viable product and work from the feedback you get. Don't start with an ideal product.
Understand that the testing cycle can get long. Patience would be a good virtue.
Get the stakeholders involved early to avoid grief.
We're always happy to work with you on your next web app, media or publishing website, or cloud-based hosted product and turn it into beautiful reality.
Smartphone owners in the US only use about three apps frequently.
The average American devotes 50% of their app time to a single app. 18% of total app time to the second app, and 10% to the third. That's 80% of the time on just 3 apps.
For most people the most-used app is Facebook [126 mn, USA],YouTube [99 mn, USA], Facebook Messenger [96 mn USA].
The average number of apps in a smartphone is 25-30, compared to the 4 mn apps out there. Most phones can take in only so many apps due to memory and disk space considerations.
Customers on an average delete 80-90% applications within a month of download.
80% of the time spent by customers with apps are for communication,social networking and videos.
Most businesses just need a website that's responsive.
With internet speeds improving - 3G, 4G and more, and resolutions on mobile phones increasing by the day, the problem of downloading a responsive site is less of a problem than it used to be.
Consumer behaviour with mobile apps tell us that folks don't use it as much as marketers think they do.
Do your customers need an app as much you think they do? How often will your customers use it?
Can you add push messaging, pull messaging and gamification features to the app to sustain customer interest? Do you need to market the app to gain traction?
What is cost of creating, licensing, and marketing your app? Do the benefits exceed the cost? How?
Need a mobile app?
If you’re searching for web and mobile apps that work for you, do call Pigtail Pundits.
With 650 projects and some 300,000 man hours under our belts, you are assured that all our wisdom will be channelled into your project. Check out our client list.
The delightful part is that we don’t need to learn with your money, but can start working on your results, right off the bat.