What the heck is Link Baiting?

A few days ago, in conversation with one of the senior partners in our company, I heard the term “link baiting”.My immediate reaction was, “what’s that?” “It’s the latest buzzword in Search Engine Optimization. Actually, we’ve been doing it for years now, in fact, it harks back to our days in advertising”, said my senior partner, […]
Top 10 must read blogs on content marketing this Holiday season

Since we are almost at the end of the year, we decided to get nostalgic and give you the best current blogs to read on content marketing. Some of the best content marketing strategies are given in these sites. 1. Copyblogger Copyblogger started when the term content marketing was not even introduced yet. They began […]