Category: Promotion

Posts 1 to 5 of 5

Why Marketers Should Use Facebook?

Here are a few Jaw-Dropping Statistics about Facebook. It is available in more than 70 different languages.  Google ranks Facebook as the no. 2 website in terms of traffic. 48% of users between the age group of 18 to 34 login as soon as they wake up 57% of people have more online conversations than real life ones. A… View More

Which SEO Hat to wear?

Did you know that when it comes to SEO, the conformist, the rebel and the fence sitter really exist on the WWW? And they even have a color and a hat attached? Yes, they come as White Hat, Black Hat, and Grey Hat. The White Hat is the goody, goody conformist, who strictly adheres to the Google SEO guidelines. You won't find any hanky panky. White Hat SEO concentrates on building good content… View More

What the heck is Link Baiting?

A few days ago, in conversation with one of the senior partners in our company, I heard the term “link baiting”. My immediate reaction was, “what’s that?” “It’s the latest buzzword in Search Engine Optimization. Actually, we’ve been doing it for years now, in fact, it harks back to our days in advertising”, said my senior partner, with a smile. “Then how come I haven’t heard… View More

Insanely easy framework to make Digital Marketing graspable by your grandmother.

I see a lot of marketing practitioners and clients struggling with the digital marketing concepts. There is a sense of drowning in the information that’s available on the web. Technology changes are fast and furious. The pace at which what works and what doesn't changes is crazy. Everything is part of an ever-changing continuum. The first problem with digital marketing is the need for a common framework which helps you… View More

5 SEO Tactics I wouldn’t use in 2019 for very good reasons.

Back in the day, it was easier for website owners and digital marketers to come up with a clever SEO strategy. While Google and other search engines were still trying to find their feet, SEO specialists were plying their tricks and trades to beat the SE algorithms and boost the search results. These tactics worked back then but today search engines like Google change its algorithm 500 to 600 times a year. Even though these are… View More